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Banking

HDFC Bank Ltd

Migrated legacy site to AEM, optimizing performance and modernizing tools like loan calculators and lead forms.

HDFC Bank desktop view
HDFC Bank mobile view
Mobile

Overview

HDFC is one of India's largest financial institutions, and I contributed to their digital transformation initiatives by modernizing customer-facing websites and migrating them to Adobe Experience Manager (AEM). The project involved handling high-traffic, business-critical pages while ensuring a smooth user experience across millions of users. My work included building calculators, lead forms, and performance-optimized pages that made it easier for customers to explore loan options and banking services. Beyond technical delivery, this role required careful attention to scalability, security, and compliance, given the sensitive nature of financial data and the size of the user base.

Technologies Used

Process & Takeaways

This project required balancing technical depth with financial industry compliance. I worked on migrating legacy modules into AEM while enhancing performance for faster page loads and a smoother user journey. My responsibilities included optimizing components, integrating calculators/forms, and ensuring cross-browser reliability for a large user base. The experience taught me the importance of maintaining quality at scale, since even small delays or errors could impact millions of customers. I also developed a stronger understanding of performance tuning, accessibility, and handling enterprise-level deployments, which are essential skills when working with mission-critical platforms.

Key Features

  • Loan EMI and other calculators with validation logic
  • Website redesign implementations for improved UX
  • Cross-browser and device responsiveness fixes
  • Performance optimizations during AEM migration